In the midst of the global pandemic, traditional brick-and-mortar stores continue to face many uncertainties, while online businesses are on the rise. If starting an online business in Singapore is something that has been on your mind, the WSQ Develop An E-Commerce Webstore (16 Hours) course is definitely not one to miss.

Whether you are looking to start your own online business from scratch, or to bring your existing business online through e-commerce, the WSQ Develop An E-Commerce Webstore (16 hours) course is here to help you achieve that dream from start to finish. Exclusively for the learners of this course, receive an extended e-commerce trial of 180 days (6 months) instead of the usual 14 days on Shopify with continuous support from GoldWire to assist you in going live.

In addition, Singaporeans and Permanent Residents are eligible to receive up to 90% subsidy for the course fees.

By the end of the WSQ Develop An E-Commerce Webstore course, the learner is able to:

• Determine the type of e-commerce store, to set-up in order to capture the best potential type of customers

• Provide guidelines and requirements for website design for an exceptional user experience, in alignment to organisation branding strategy

• Identify the legal implications of using digital media assets from sourcing, curating, and creating content from third-party

• Create a website design flowchart to plan the overall user interface and experience of a dynamic website

• Communicate design plan and requirements to stakeholders

• Allocate digital space for branding, multimedia content assets and any promotional activities for both front-end and back-end

• Evaluate website using the 3 main assessment methods of accessibility, usability, and inclusion

• Establish implementation plan of both technical processes and functionalities of a website in alignment with the organisation marketing, brand, and ecommerce campaigns

• Establish metrics evaluation using platform and third-party programs such as heatmap and website analytics

• Establish automated processes to maintain the publishing content on the website

Here are the topics that will be covered:

• Elements of User Experience on website

• Website Design Guidelines and Requirements with Branding Strategic alignment

• Copyrights of Content and Multimedia Use

• Correct Way to Source Free Media

• Best Ways for Content Creation

• Technical Processes and Functionalities of a Website

• Building A Website Design Flowchart

• E-Commerce Platform  – Shopify

• Website Development Process

• Project Management Tool

• Digital Allocation for Website Content Management

• Evaluation of Website

• Store Settings

• Functions and Features of Webstore Platform

• Platform Marketing Strategy and Features

• Platform Implementation Plan

• Set up website metrics for evaluation

• Evaluate Website Digital Experience

• Maintenance of website publishing content

Upon completion of the course, an e-certificate for WSQ Statement of Attainment (SOA) and a Certification of Achievement from Wong Fong Academy Pte Ltd will be awarded to trainees who have demonstrated competency in the WSQ assessment and achieved at least 75% attendance.