Data Analytics For e-Commerce
- 24 Hours
- Intermediate
- English
e-Commerce Data Analytics Course
Leverage the knowledge of interpreting data analytics for your e-commerce business. Our e-Commerce data analytics course will guide you on applying data analytic strategies and techniques to make informed business decisions. You will also understand the basis of managing data analytics, metrics, and measurement efforts to enhance your business profile.
By the end of the course, the learner is able to:
Identify relevant digital analytics strategies to measure the performance of products and services in businesses and organisations
Justify the investment in using data analytics tools, technology, and resources in reference to current and emerging technology and data trends
Select the metrices that would best answer actual business problems
Implement appropriate deep dive quantitative and qualitative data analysis methods to evaluate customer activities and behaviours across all digital platforms
Apply data-driven approach strategies
Recommend the best course of action and evaluate the effectiveness of data-driven analytics tools and technologies deployed
Analytics For Organisational Processes
Web Analytics Strategies for Organisations
Common Data Applications for Types of Products and Services
Business Intelligence (BI) and Marketing Tools for Data Analysis
Mapping Data Analytics Tools to Current and Future Business Functions
Managing Costs and Resources Associated with Data Analytics
Data Metrics for Specific Business Functions
What is Hypothesis Testing
Creating a Hypothesis
Applying Hypothesis Testing
Quantitative and Qualitative Data Analysis
Data Analytics Implementation and Management
Implementing Data-Driven Approach to Business Process Optimisation
Creating Relevant Data Analytics Reports For Stakeholders
Evaluating Data Reports For Actionable Insights
Evaluating Effectiveness of Data Collection and Management Tools
Certifications
Two e-certificates will be awarded to trainees who have demonstrated competency in assessment and achieved at least 75% attendance.

Certification of Achievement by Wong Fong Academy Pte Ltd
Minimum GCE “N” level with at least 3 GCE “N” Level Passes
Able to speak, listen, write, and read English at a minimum proficiency level of the Employability Skills Workforce Skills Qualification Workplace Literacy Level (WPL) 5
At least 1 year of sales and marketing working experience
Frequently Asked Questions
All courses are available for both online classrooms and in-person traditional classrooms.
The online course is conducted over Zoom and the in-person course is delivered through a traditional classroom setting. Both learning modes essentially offer the same experience in terms of the course contents, size, duration and learning outcomes.
Class size differs per run, but would be a maximum of 20 learners per instructor.
In-person classroom trainings are conducted at our off-site office 51 Cuppage Road, the nearest MRT will be Somerset MRT.
Comparison of both formats.
Yes, we do provide in-house training. Please contact us to know more about our customized courses.
Yes, there will be an assessment at the end of each learning units and it will be an open book concept. The assessment are not difficult if you are sufficiently prepared for it and the trainer will conduct oral recovery if there is a gap in the written assessment.
There are mini assignments throughout the course, allowing for practice on the concepts and theories taught in the class. Learners would also have to participate in group work and group projects which would be done during class time.
For certifiable (WSQ) and non-certifiable (non-WSQ) courses approved by SkillsFuture Singapore (SSG), self-sponsored individuals and companies (SMEs and Non-SMEs) can apply under the following grant schemes to subsidise the course fees.
- SkillsFuture Mid-career Enhanced Subsidy
- Enhanced Training Support for SMEs
- Self-sponsored (Singaporean Citizens and Singaporean Permanent Residents)
- Company-sponsored (Singaporean Citizens and Singaporean Permanent Residents)
- Absentee Payroll
- SkillsFuture Credit
- Post Secondary Education Account (PSEA) **Only applicable for certain modules**
You may be eligible for up to 70% SkillsFuture subsidies. Please contact us for more details on your grant/funding eligibility.
From 1 Jan 2022, SkillsFuture course funding will be revised to a baseline of 50% subsidy, with an additional 20% subsidy (up to 70% subsidy) for SMEs and Mid-career individuals (Singapore citizens above 40 years old)
The following payment options are available:
- PayNow
- Bank Transfer
- Cheque
- SkillsFuture Credit
- Post Secondary Education Account (PSEA)
Unfortunately, our classes are not claimable under UTAP.
Two e-certificates will be awarded to trainees who have demonstrated competency in the WSQ assessment and achieved at least 75% attendance.
- WSQ Statement of Attainment (SOA)
- Certification of Achievement by Wong Fong Academy Pte Ltd
Depending on the course which from at least minimum of 8 hours or maximum 24 hours. The exact course duration can be found on each individual course page.