5 Courses to Get You Started

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Many young entrepreneurs founded new online businesses despite the pandemic, while a large number of reputable brands such as Robinsons, Topshop and Bakerzin have since decided to discontinue their business. According to CNA  – approximately 3800 organisations shut down in April 2020 alone. Given the recent pandemic, deciding to go digital has never been more important than this. Are you aspiring to become an entrepreneur in this digital age? Here are 5 SkillsFuture Credit claimable courses to get you started on your entrepreneurial journey.

1. Develop an E-Commerce Webstore

Course Reference Number: TGS-2020505541
This course covers how to determine and review purposes, expectations and functionalities of websites, as well as to analyse the user-interface design requirements and set up one’s e-commerce webstore. 

Covering important topics such as ‘Building A Website Design Flowchart’, learning more about the e-commerce platform – Shopify, to its platform marketing strategy and features, this course is the ultimate guide to setting up your online webstore.

2. E-Commerce Logistics

Course Reference Number: TGS-2020513177
This course covers how to develop, revise and monitor order fulfilment guidelines with the industry standards and in accordance to defined customer experience as well as execute order fulfilment activities in accordance with service level agreements.

Now that you have learned how to Develop An E-Commerce Webstore, this course helps you to identify the basics of supply chain management and its procedures, create a sustainable order fulfilment process and determine the regulations and requirements of ‘import and export’ activities involved in managing e-commerce logistics.

If you are ready to bring your understanding of E-Commerce management to the next level, view the upcoming course dates with the button below.

3. Search Engine Optimisation

Course Reference Number: TGS-2020505553
This course covers how to manage and monitor Search Engine Optimisation (SEO) campaigns for the organisation’s digital assets and contents across channels as well as conduct analysis on performance of SEO campaigns.

Digital marketing agencies that offer services for Search Engine Optimisation (SEO) often come at a high price, therefore Digital Marketers with the skills and knowledge on SEO are highly sought-after and strive in their workplace. This course will bring you further in-depth on how to manage SEO on your own webstore or at your workplace.

By the end of this course, you will learn how to identify search engine ranking, manage keyword research in alignment with organisation’s SEO strategies and evaluate search performance across channels to improve rankings.

4. Social Media Marketing Essentials

Course Reference Number: TGS-2020505067
This course covers how to evaluate potential and suitability of social media marketing opportunities, seek new ways of utilising social media channels, and monitor outcome of social media marketing.

“Content is fire, social media is gasoline” – Jay Baer, President, Convince and Convert

Social media marketing is one of the essentials of digital marketing. This course gives you a comprehensive understanding of using social media for business, identifying social media platforms that best suit your business and teaches you how to define your brand on social media.

5. Data Analytics for E-Commerce

Course Reference Number: TGS-2020513176
This course covers how to cascade data analytics strategies, manage data analytics, metrics and measurement efforts as well as communicate findings to address business problems.

Managed to set-up your e-commerce website, optimise your website for search, and establish a social media presence for your brand? How do you measure and improve the performance of your brand new business? The short answer is; learning how to analyse and make full use of your data.

This course covers Data Analytics extensively and goes in-depth on topics like web analytics strategies for organisations, hypothesis testing, quantitative and qualitative data analysis.

For the long answer, join this 24-hour Data Analytics for E-Commerce course.

Receive up to 90% subsidy when you sign up for these Digital Marketing and E-Commerce training courses.

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