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Welcome to Gold Wire

Jumpstart Your Digital Marketing Journey

Begin your journey as an entrepreneur with us at GoldWire! Transform your ideas into a viable venture with Wong Fong Academy’s 10 specialised courses. Each course is designed to guide you in assessing business opportunities, harnessing innovation, and developing entrepreneurship skills. Be it learning the ways of Search Engine Optimisation or creating an E-Commerce platform on Shopify or even reforming your social media pages such as LinkedIn, Facebook or Instagram, our courses will set you on your way to becoming a digital age business magnate.

E-commerce and Digital Marketing Certification courses

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We are trusted in upskilling businesses and individuals in digital marketing and E-commerce with courses that are tailored ready for on-job applications.

Become a Digital Marketer

This course covers the development and execution of an integrated marketing plan across various channels and platforms as well as tracking of customers’ response and monitor the effectiveness to marketing communications on these channels. It also includes the integration of traditional and digital marketing channels.

A program designed to focus on the development and execution of an integrated marketing plan across various channels and platforms while also observing marketing communications methods to effectively track and monitor customer responses. Here, participants will learn to integrate digital marketing channels from traditional approaches.

Master the latest digital marketing skills and make an impact with your campaign with our ‘campaign management’ course. The course entails the planning of a digital campaign from start to finish, creating creative campaign content and messages that are tailored to a specific target audience, liaising with partners to gain product or service awareness on a substantial scale, and managing campaigns that fall in line with estimated budgetary requirements.

Uncover the secrets to staying on top of all search results by learning how to efficiently manage and monitor Search Engine Optimisation (SEO) campaigns for digital assets and content. Using the data acquired, learn to use tools such as Google Search Console and SEMRush to conduct a detailed analysis on the performance of SEO campaigns

Understand the fundamentals of managing, reviewing, and monitoring the implementation of Paid Search Engine Marketing (SEM) strategies. Use this to your advantage in establishing targets for Paid SEM campaigns and progress to producing analysis reports for SEM performance to have a better perception of opportunities for improvement.

Be it LinkedIn, Instagram or Facebook, attain the social media marketing essentials you need to build your brand and position yourself as a prized resource to prospective clients. Our ‘Social Media Marketing Essentials’ course will bestow you with the knowledge to evaluate potential social media marketing opportunities, employ social media as an integral part of your marketing strategy and identify the key elements of using social media as a marketing initiative.

Become An E-Commerce Specialist

Grasp the fundamentals of developing an E-commerce webstore as you learn how to create a webstore that matches your goals and business objectives. The course will also teach you how to manage and operate the webstore like a professional. On an additional note, participants of our ‘Develop An E-Commerce Webstore’ are entitled to a development store that lasts for a period of 60 days. *Only applicable upon completion of the course.

Word-of-mouth is arguably one of the best marketing techniques. Putting the customer in mind, this course is centred around offering an exceptional end-to-end customer journey and experience to attract more people to your businesses. Learn to extract information from customers with different demographics, demands, and buying patterns by directing the operating rhythm for customer management processes and obtain interactive experiences that engage customers.

Leverage the knowledge of interpreting data analytics for your e-commerce business. Our ‘Data Analytics for E-Commerce’ course will guide you on applying data analytic strategies and techniques to make informed business decisions. You will also understand the basis of managing data analytics, metrics, and measurement efforts to enhance your business profile.

Seize the concept of E-commerce logistics and its impact on consumers as you learn how to identify the different stages of e-commerce logistic operations, from developing order fulfillment guidelines to the final delivery while warranting for client and customer satisfaction.

Why You Will Succeed With Goldwire WSQ Digital Marketing course

“We are driven to create success stories through our education program ensuring you that the knowledge you’ve acquired through our courses is also applicable in the workplace and businesses.”

– CEO Edmund

“The course is really helpful to me in understanding the basic knowledge of data analysis in E-commerce merchandise store - GA UA and Facebook Ads.” — 26 February 2021

“Mr Cheak is very thorough and ensure that we fully understand the course content of Data Analytics. For me, helping me navigate through the maze and understand the entire application.” — 26 February 2021

“Trainer Richard Ng has been very insightful and patient with the class, ensuring that a group of learners on different levels are able to fully comprehend the functions and tools that are available on Shopify backend.” —18 June 2021

“A very detailed course which will give learner deeper knowledge. Will recommend to those interested to learn more about data analytics. However learner for this course should have some knowledge and background with e-commerce. A very responsible course instructor. Thumbs up!” — 3 March 2021

“Course was engaging, lecturer provides insightful explaination along with his own experience. Course provide proper venue with materials handout. Would recommend the course/ lecturer to peers.” — 14 June 2021

Director & Teacher Educator (Paatshala LLP – Edu)

“Digital Customer Experience Management was a well coordinated course conducted by Mr Cheak. A knowledgeable and well experienced individual who helped us understand different engagement strategies for a customer journey. He also elaborated how to justify enhancement to customer engagement. Through analysing different case studies, we were able to apply customer behaviour analysis using qualitative and quantitative assessment methods.” — 14 December 2020

Welcome to Gold Wire

Jumpstart Your Digital Marketing Journey

E-commerce and Digital Marketing Certification courses

Service Partners

What Is Your Path?

Become a Digital Marketer

Become An E-Commerce Specialist

10 Digital Marketing & E-Commerce Courses

Why You Will Succeed With Goldwire WSQ Digital Marketing course

Director & Teacher Educator (Paatshala LLP – Edu)

All Courses

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